Data

TikTok’s viral algorithm is all about reaching the right audience at the right time. This is what has helped content creators grow on the platform. With over a billion active users, TikTok is the digital stage where anyone can become a star. However, timing and location are both important to make a post go viral.

Facebook is the oldest and most used social networking platform. The platform has the highest number of monthly and daily active users. The number of users and the influence on social media marketing have made Facebook the first choice of users and marketers.  Due to the high conversion rates, marketers widely use Facebook to run

Virtual reality is one of the fastest-growing trends in how we consume digital media. The immersive way of experiencing content has attracted millions of users to date. People of all ages use VR, and the number of users and market value is set to grow explosively in the coming decade.  This article features the most

Around 46% of content creators are creating content full-time time, and 42.7% of creators are part-timing as of 2024. As a result, the creator economy has experienced a surge of growth in the last decade, and the number of creators has increased drastically. Marketers are becoming more inclined to invest in influencer marketing. The efficiency

The video-streaming industry is experiencing the prime of its growth and is expected to reach a market value of $1.9 trillion by 2030. More than 3.70 billion people are using video streaming services, and an average user is subscribed to around 2.8 streaming services. The emergence and dominance of video streaming platforms like YouTube and

As short-form video content becomes more popular in 2024, Instagram Reels has attracted millions of users who watch 17.6 million hours of Reels daily. Reels was launched as a response to the dedicated short-form video-sharing platform TikTok. Instagram Reels are receiving a great response from users, giving fair competition to its competitors. Reels are used

Social media usage is growing at an average rate of 8.4 new users every single second, and over 62.3% of the global population will use social media in 2024. With the increase in social media users and platforms, the average time spent on social media also increases rapidly every year. In this article, I have

Google Bard was launched in March 2023, and Google recently rebranded it as Gemini.  Gemini now offers multiple versions of AI models that specialize in performing specific tasks more efficiently. With a more vigorously trained AI model, the new and more capable version is already outperforming its main competitor, GPT-4. This article features some critical

With the ability to generate different types of content, including text, imagery, and audio, generative AI is transforming modern content creation methodologies. Equipped with quick and creative data, generative AI now competes with human minds and sometimes beats us. Gen AI quickly solidified its value among users and is being adopted in various major sectors,